This week, 2-Story has put a decided focus on inspiration. We took a day-trip to our sky-scraping neighbor to the south during Chicago Ideas Week. The outcome? Read about our experience here >>
Tag: Advertising
Summerfest campaign
Summerfest. It’s bigger than country. Bigger than pop. Bigger than metal, funk, hip-hop and even rock ‘n roll. It’s 11 days of genuine, pour out your heart, your soul, your sweat and leave it ALL on the stage.
Check out our latest integrated campaign for Milwaukee World Festival, Inc. – aka Summerfest! When we (help) throw the party, the whole world’s invited. Don’t miss it!
:30 Summerfest TV/Video Commercial “Invited”
:15 Summerfest TV/Video Commercial “Invited”
:30 Summerfest Radio Spots “Anticipation”
When you’re waiting for your favorite band to take the stage … anticipation is in the air. It’s not just any concert. It’s Summerfest. The World’s Largest Music Festival. You’ve got your friends. You’re outside. And you know you are about to be a part of something special. This is the feeling we’ve captured with the 2016 radio spots.
“Anticipation” featuring the song “Best Days” by Milwaukee band Greatest Lakes
“Anticipation – Donut” featuring the song “Best Days” by Milwaukee band Greatest Lakes
“Anticipation Alt – Donut” featuring the song “All Night” by Milwaukee band GGOOLLDD
Digital Banner Ads
These display ads were featured to consumers via geo-targeting and re-targeting on mobile, desktop and social.
Outdoor Boards
Print Advertising
See the 2015 campaign here >>
SSHF
We’re excited to be a part of the Milwaukee Journal Sentinel’s Partners for Humanity program once again. We’re joining other local ad agencies in creating ad campaigns, pro-bono, for a nonprofit that otherwise would not have access to such. The Journal then runs the ads for free.
This year, we’ve chosen an organization that is near and dear to our hearts –
Stars and Stripes Honor Flight. Two 2-Storians have joined family members, both WWII veterans, as guardians on their special day with Stars and Stripes. It’s an incredible organization. Our team is busy concepting – look for the new creative mid-October!